Formulate the main idea
Preview sentence review sentence
Tell them what you are going to tell them tell them tell them what you told them
visuals

Presentation sequence

1. Formulate the main idea

2. Preview sentence review sentence

3. Tell them what you are going to tell them tell them tell them what you told them

4.

Presentation sequence
Introduction (position, action, benefit statement)
Preview sentence (tell them what you are going to tell
them)
Main ideas and sub ideas (tell them)
Review sentence (tell them what you told them)
Conclusion (restate: position, action, benefit)

5. visuals

6.

Focus the audience attention
Reinforce verbal message (not repeat it)
Stimulate interest
Illustrate factors that are hard to visualize
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