The mission, goals and objectives of management style. McDonald’s

1. McDonald’s

Completed student 2 courses
group №17
Voluevich Vera M.
Arkhangelsk 2016

2. History

The company was founded in 1940 by
brothers Dick and Mac McDonald
(first restaurant opened in San
Bernardino, California), in 1948 the
world's first formulated the
principles of "fast food" concept. In
1954, Ray Kroc purchased the
McDonald brothers to act as
exclusive agent for the franchise.
In 1955 he opened his first
McDonald's in the town of DeuxPlenz.

3. McDonald’s

American Corporation, until 2010 the
world's largest chain of fast food
restaurants, working on the
franchise system.In 2010, the
company occupies 2nd place in
the number of restaurants in the
world after the Subway restaurant
network .Included in the list of
Fortune Global 500 2011 of the
year (403rd place). The company
is headquartered in the Chicago
suburb of Oak Brook.

4. Structure of the organization

The organizational structure of "McDonald's" - a
hierarchical structure.
Director - the person performing the main function and provide overall management
of the company, its services and offices.
The secretary is committed to helping the head with paperwork, take phone calls,
appointments and interviews, and performs a number of other many important
functions
The first assistant is engaged in the organization of the restaurant system
The second assistant, senior manager and manager of the swing-run restaurants
throughout the change
Instructors teach interns, future members of the two months prior to the first team of
their certification
The kitchen operates a large number of chefs
Dishwashers, cleaners, etc

5. The mission, goals and objectives of management style

Mission of the company "McDonald's"
is a fast, quality customer service with
a standard set of products.
Goal: being the world's best quick
service restaurant.

6. The mission, goals and objectives of management style

Objectives
Staff: to create a working environment that people have sought to
maximize returns on which they are capable;
Products: produce beverages that meet and, moreover, anticipate
desires and needs of the people;
Partners: to promote the establishment and maintenance of the best
affiliate networks to form a close relationship based on honesty and
trust;
Profit: to provide the best return to shareholders, but do not lose
sight of the our common responsibilities.

7. Products (à la carte)

Beef Sandwiches
Big Mac (Eng. Big Mac)
Mack Creek Hamburger (Eng. Hamburger)
Cheeseburger and a double cheeseburger
(Eng. Cheeseburger)
Big Tasty (Eng. Big N 'Tasty) Royal
Cheeseburger Beef Roll

8. Products (à la carte)

Chicken, fish and pork
MakChiken (Eng. McChicken)
Chicken McNuggets (Eng. Chicken
McNuggets)
Filet-O-Fish (Eng. Filet-O-Fish)
Chikenburger
Caesar Roll

9. Products (à la carte)

Beverages
MacCoffee (Eng. McCafe)
Milksheyk with various fillings

10. Thank you for attention!