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Challenges of tourism in Arab world
1. Challenges of tourism in Arab world
CHALLENGES OF TOURISMIN
ARAB WORLD
Maria Shebbo
Anastasia Kasyanenko,
Christina Aparina
Julia Gorsheneva
ГТБ 2-1
2. THE Arab World
THE ARAB WORLDArea – 13 mln km2
Population – 423 mln
Ethnicity – Arab
Religion –muslims
Unstable economic and political situation slows down tourism
3. near & middle east
NEAR & MIDDLE EAST1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.
13.
Palestine
Jordan
Lebanon
Syria
Iraq
Iran
Kuwait
Saudi Arabia
Bahrain
Qatar
The United Arab
Emirates (U.A.E.)
Yemen
Oman
AFRICA
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
Mauritania
Morocco
Tunisia
Algeria
Libya
Egypt
Sudan
Somalia
Djibouti
Comoros
4. leisure activities
LEISURE ACTIVITIESLying on the beach
Tasting local food
Glazing at the sunset
Searching for traditional gifts
5. active holidays
ACTIVE HOLIDAYSScuba diving & Snorkelling
Mountain skiing
Rafting
6. Unesco objects
UNESCO OBJECTSBahrain Fort
Old Town of Ghadamès, Lybia
Cultural Sites of Al Ain,
UAE
Baalbek, Lebanon
Djemila, Algeria
Hatra, Iraq
World Heritage list contains 66 objects from Arab world
7.
GROWING TENSITYESCALATION OF
CONFLICTS
UNFAVOURABLE
REVOLUTION
ATMOSPHERE
CONTINUING
INSECURITY
DRAMATIC DECLINE IN THE NUMBER OF TOURISTS
8.
INACCESSIBLE TOURIST DESTINATIONSIRAQ
Military conflict started in 2003.
1 mln tourists visited Iraq in 2017 and it is expected to reach 2.3 mln in
2025. The majority are religious pilgrims.
9. Unesco objects in IRAQ
UNESCO OBJECTS IN IRAQHatra
Erbil Citadel
Samarra Archaeological
City
Ashur (Qal'at Sherqat)
The Ahwar of Southern Iraq
10. HOLIDAY ACTIVITIES in IRAQ
HOLIDAY ACTIVITIES IN IRAQSki resorts
City Karbala,
Sightseeing
Beach holidays
City Najaf,
Seeing ruins
11. TOURISM DEVELOPMENT IN IRAQ
In Iraq, a state program had been developed and was being implemented,which envisaged an increase in the flow of tourists by 2016 up to 5
million people annually, and in subsequent years - up to 10 million
inbound tourists. But in fact the Iraqi tourism sector is currently
underdeveloped instability and insecurity.
12.
INACCESSIBLE TOURIST DESTINATIONSSYRIA
Military conflict started in 2011.
In January 2018 Syria attended the International Tourism Trade Fair in
Madrid for the 1st time since 2011, when the war broke out. ALEPPO was
advertised, along with other destinations in Syria.
13. Unesco objects in SYRIA
UNESCO OBJECTS IN SYRIAAncient City of Aleppo
Ancient City of Bosra
Ancient City of Damascus
Crac des Chevaliers and
Site of Palmyra
Qal'at Salah El-Din
There are 6 UNESCO objects in Syria (it represents 0.6% of the total number).
Since war have started in Syria (in 2011), all UNESCO objects in there suffered significantly, and some
of them almost completely destroyed.
Ancient Villages of Northern Syria
14. HOLIDAY ACTIVITIES in SYRIA
HOLIDAY ACTIVITIES IN SYRIAVolunteer programs
Beach holidays
Seeing ruins
Rural tourism
Palmyra,
Sightseeing
15. TOURISM DEVELOPMENT IN SYRIA
16. TOURISM DEVELOPMENT IN SYRIA
Khaled al-Asaad had beenheld by the group, which
seized the Unesco World
Heritage site in May 2015.
IS militants had tried to
extract information from Mr
Asaad about where some
treasures were hidden.
He did say anything about
these treasures and exactly
for this reason he was
violently killed.
Khaled al-Asaad, ex-director of the museum in Palmira
17.
ENDANGERED TOURIST DESTINATIONSLEBANON
Impact on tourism:
civil war in neighbouring Syria and Iraq
political conflict between neighbouring Israel and Palestine
poor advertising in media
18. Unesco objects in LEBANON
UNESCO OBJECTS IN LEBANONAnjar
Baalbek
Byblos
Ouadi Qadisha
(the Holy Valley)
Tyre
19. HOLIDAY ACTIVITIES in LEBANON
HOLIDAY ACTIVITIES IN LEBANONDiving
Ski resorts, snowboarding,
snowmobiling
Kadisha Valley,
Ecotourism
Mohammad Al-Amin Mosque
Sightseeing
Food tourism
Beach holidays
20. TOURISM DEVELOPMENT IN LEBANON
21.
ENDANGERED TOURIST DESTINATIONSLIBYA
Impact on tourism:
Anti-government protests
High risk of a civil war
Poor marketing as a tourist destination
22. Unesco objects in LIBYA
UNESCO OBJECTS IN LIBYASabratha
Ghadames
Rock-Art Sites of Tadrart Acacus
Lepcis Magna
Cyrene
23. HOLIDAY ACTIVITIES in LIBYA
HOLIDAY ACTIVITIES IN LIBYASki resorts
Visiting Deserts
Beach holidays
Sabratha, sightseeing
24. TOURISM DEVELOPMENT IN LIBYA
Archaeological Site of CyreneArchaeological Site of Sabratha
Rock-Art Sites of Tadrart Acacus
Old Town of Ghadamès
Archaeological Site of Leptis Magna
25.
ENDANGERED TOURIST DESTINATIONSYEMEN
Impact on tourism:
Anti-government protests and high risk of a civil war
Growing concerns about possible terrorist attacks from al-Qaeda;
High risk of military conflicts between government forces and
terrorist organizations
26. Unesco objects in yemen
UNESCO OBJECTS IN YEMENHistoric Town of Zabid
Old City of Sana'a
Old Walled City of Shibam
Socotra Archipelago
27. HOLIDAY ACTIVITIES in yemen
HOLIDAY ACTIVITIES IN YEMENSightseeing
Safari
Beach holidays, diving, windsurfing
Shopping
28. TOURISM DEVELOPMENT IN yemen
TOURISM DEVELOPMENT IN YEMEN29.
ENDANGERED TOURIST DESTINATIONSIRAN
Impact on tourism:
Growing tensity in US-Iran relations on Nuclear Weapons issue
High risk of foreign interference
Well-marketed tourist destination
30. Unesco objects in Iran
UNESCO OBJECTS IN IRANThere are 22 UNESCO objects in Iran (it is about 2,1% of total amount). 21 of
these objects were included in the list by cultural criteria and 1 object by
nature. Here you can see some of these amazing places:
Soltaniyeh
Lut Desert
Naqsh-e Jahan
Square
Masjed-e Jāmé of Isfahan
31. HOLIDAY ACTIVITIES in iran
HOLIDAY ACTIVITIES IN IRANVisiting volcanoes
Visiting caves
Naqsh-e Jahan Square, Sightseeing
Diving, beach holidays
Visiting the salt Lake
32. TOURISM DEVELOPMENT IN iran
TOURISM DEVELOPMENT IN IRAN33. Swot analysis
SWOT ANALYSISSTRENGTHS
Rich history and culture
UNESCO objects in every arab country
Capital, intellectual labour and skilled
workforce
available
for
tourism
development
Developed regional infrastructure
WEAKNESSES
OPPORTUNITIES
Various types holidays
Tourism development by effective use of
their human and capital resources
Economic Integration and Arab Common
Market
Unstable political and economic situation
Lack of technology and technological
infrastructure
Strict rules of behaviour for tourists
Unsafety in some countries
THREATS
Growing tension in the Arab world:
- fundamentalist and radical movements
- Internal competition among Arab
countries
Interference of foreign states in the
politics and economy of Arab countries