TD - Holding Plastunovskaya (opened In 2013)

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TD-Holding Plastunovskaya (Opened In 2013)
Overview
Operational results
Actual
Location
Production, SKUs
Distribution, DCs
Staff, FTEs
Facilities area, sq m
Krasnodar region
109
34-36
222
15,001
Capex, R mm
EBITDA, R mm per year
Return, %
Capacity utilization, %
Cost of debt, %
Budget
Actual
Change
1,356
428
26.3%
52%
7.8%
1,356
589
36.3%
58%
6.9%
0
161
10.0%
8%
-0.9%
Capacity
utilization
Comments
Products
Danish
Microwave
popcorn
Production
cluster
Distribution geography
Full-cycle
All districts
Caucasian, Chernozemny, Kama, North-Western, Siberian,
South Ural, Southern, Southern Volga, Ural, Western
Full-cycle
Share in
category
Gross
margin
57%
56%
77%
46%
31%
46%
Grain, bean, sugar
Pre-packing
Caucasian, Chernozemny, Southern
1%
7%
71%
Seasonings
Blending
Caucasian, Chernozemny, Southern, Western
9%
37%
84%
Spices
Blending
Caucasian, Southern, Western
11%
50%
84%
Instant food
Full-cycle
Caucasian, Chernozemny, Kama, Ural, Siberian, South Ural,
Southern, Southern Volga, Western
15%
37%
84%
Based on sales rating
Increased better priced competition with external
suppliers due to vertical integration
Opportunity business (produce only when win tender
for raw materials)
Based on sales rating
Rebrand current SKUs
Consider adding SKUs in 2nd price segment
Rebrand current SKUs
Consider adding SKUs in 2nd price segment
Increased competition
Rebrand current SKUs
Consider adding SKUs in 2nd price segment
Actual data: 7 months 2022 fact + 5 month 2022 forecast
TD-Holding Plastunovskaya, Saratov and Ufa meet Magnit demand by geographical feature (logistics is a key element of economy)
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