9.47M
Категория: МаркетингМаркетинг

Your trusted partner

1.

Your trusted partner
Highly experienced team of
- Media buyers of Facebook / Instagram
- Media buyers of Teaser networks / Adnetworks
- Apple Search ads (ASA)
- App Search Optimization (ASO)

2.

Case InDriver
Latin America Market entry
1
Increase number of installs and
registrations, in LATAM market
2
Increase number of predetermined actions – orders
through the app
MARKETS: Columbia, Mexico,
Chile, Peru, El Salvador
goal
goal
[email protected]
KPI
70%
CR
into
registration
30
%
CR
into requested
action

3.

Case InDriver
Columbia, Mexico, Chile,
Peru, El Salvador
23 y.o. – 55 y.o.
Facebook / Instagram /
Ad-networks
Sales coupons
Spanish Language
[email protected]
AD Campaign

4.

Case InDriver
Comparison to other
services
AD Creatives
CR 4,3%
CR 7,2%
CR 6,4%
Screenshot + Price
[email protected]
Focus on elements
Pick up points
CR 5%
CALL-TO-ACTON

5.

Case InDriver
Performance Dynamic
Growth CR into registration
in Latin America
24,3%
49,3%
1st month
[email protected]
73%
6th month
Columbia, Mexico, Chile,
Peru, El Salvador

6.

Case InDriver
Performance Dynamic
Add campaigns for the InDrive app started from
0
>480К
73%
>270К
>200К
Installs
[email protected]
>146К
Installs
CR
target cities registration
Clients
trip
Drivers
trip

7.

Case Dostavista
1
goal
2
goal
[email protected]
Market Entry: S.Korea, Mexico,
Malaysia
Increase number of installs and
registrations, increase brand
awareness
Advertising Strategy :
Apple Search Ads (ASA)
Apple statistics shows that 65%
of installs comes from search in AppStore
Increase conversion from
installs to first order
Avg. conversion from outside app store
ad campaigns is 15%
However % of installs by users from ASA, is
between 40-60%. Though to get such high %
app needs higher brand awareness

8.

Case Dostavista
AD Creatives
Due to ads were only in Appstore,
creatives were made from app content
[email protected]

9.

Case Dostavista
Performance Dynamic in
KoreaAugust 2019 – October 2019
30%
25%
29К
Installs
[email protected]
CR
CR
registration identification

10.

Case Dostavista
Performance Dynamic
Total numbers for all geos (KR, MX, MY )
268 daily orders
CR 23,6%
October
Number of orders was increased 5,7
times
With CR increase by. 7,7%
47 daily
orders
CR 15,9%
August
[email protected]
Korea, Mexico. Malaysia

11.

Case Dostavista
August
Septmeber
October
[email protected]
Performance Dynamic – KR - Appsflyer

12.

Case PariMatch
CIS Market entry – Sports Betting
1
Increase number of installs and
registrations, in CIS market
2
Increase number of predetermined actions – first
deposits
goal
goal
[email protected]
Advertising Strategy :
In-app traffic
Facebook / Instagram do not allow
gambling or betting advertising
KPI
20
%
CR
into
registration
12%
CR
into requested
action

13.

Case PariMatch
Performance Dynamic
Traffic monthly growth
>2,5 times
10k installs
May
[email protected]
72 k installs
August
CIS region

14.

Case PariMatch
Performance Dynamic
Deposit monthly growth
2,4 times
3,420 deposits
May
[email protected]
16,850 deposits
August
CIS region

15.

Case PariMatch
Performance Dynamic
May 2020 – June 2020
17,6%
>15К
>72К
Installs
[email protected]
First
Deposit
CR
1st deposit

16.

ALWAYS READY TO PUSH THE LIMITS
[email protected]
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