144.12K
Категория: МаркетингМаркетинг

Festival flow chart. Create marketing

1.

GiGn Festival Flow Chart
Create Marketing
Budget and
Creative/Artwork
Finalize Marketing
Plan and Suppliers
Engage Social
Media/Web
Person(s)
Prep Budget
(Projected Income
Vs. Expenses)
Create Site PlanEngage Vendors
and Staging –
Confirm Ticketing
and Onsale Date
Select Dates Venue(s)
Meet with
Volunteer/Staff
Coordinators and
Engage Volunteers
Finalize All Site
Logistics
Tickets Onsale
Marketing/Media Push
and All Online
Properties Live
Printing Needs Done
Staffing and Volunteer
Shifts Assigned
Site/Stage Build
Art
Create Schedule
(mainstage and
workshops)
Confirm Accoms,
Flights and Artist
Logistics
Compile All Stage
Plots, Backline
Rental and Artist R
Negotiate with
Artists (based on
budget)
Book and Pay
Deposits –Artists
and Tech
Confirm Artist
Merch Orders
Collect all Artist
Graphic and Web
Assets for Digital
and Print
FESTIVAL
Artist Logistics
Finalized
Backline and Tech
Needs Finalized
Merch Delivered and
Available Online
Final Schedule
Published
Art
Ticket Sales Accounting
All Suppliers Paid
Final Festival
Accounting
Postmortem with Staff
and Stakeholders

2.

1. Select Dates
Talk to city, see what competition is (inside outside the markets)
2. Budget
One to come from Rick
3. Artist Negotiations
Fees, rooms, travel, meals, upload artist contracts, is there a deposit, any paid, day of the gig.
Artists’ logistics, finalize all artist logistics, which stages
Comms, and travel
4. Create Marketing Budget Artwork
Identify suppliers and dates for completion
5. Create Site plan, engage vendors, staging, confirm ticketing, on sale date
6. Create Schedule, mainstage and workshops
7. Book and Pay Deposits, Artists and Tech
8. Finalize Marketing Plans and Suppliers
9. Merch
Buy your merch items early
English     Русский Правила