Disinfo briefing

1.

DISINFO BRIEFING

2.

euvsdisinfo.eu
“EUvsDisinfo is a flagship
project of the European Union,
led by the East Stratcom Task
Force. Since 2015, we identify,
analyse, and raise awareness of
disinformation in its different
shapes and forms.”
Our MISSION:
Create illustrations for their
articles.
Our CHALLENGE:
SPEED –quick reaction time is
essential in countering
disinformation
• Our illustrations must be
feasible within 3 hours.
• Access to stock images.
• AI is allowed at all stages.

3.

Procedure during implementation:
1) Text sent by client.
2) We analyse text with AI and create a designer briefing with AI.
3) Design phase 2,5-3 hours
4) Designer sends illustration
5) Client provides direct feedback to designer
6) Designer adapts to feedback within the hour

4.

For proposal:
2 articles
1) https://euvsdisinfo.eu/matryoshkas-moldovan-manipulation/
2) https://euvsdisinfo.eu/the-kremlins-self-fulfilling-curse/
4 different styles of illustrations per article

5.

ARTICLES

6.

Article 1 Analysis
Title:
Matryoshka’s Moldovan manipulation
The message of the article in one line:
The Kremlin’s Matryoshka network spreads fake media and false narratives to
undermine Moldova’s leadership and EU alignment.
Who is mentioned in the article:
•Maia Sandu
•Kaja Kallas
•The Insider
•Le Point
•Euronews
Countries mentioned in the article:
•Moldova
•European Union
•Romania
•France
•Russia
Symbols and metaphors used in the article:
•Matryoshka dolls
•Fake media clips
•Bots and quoters
•Ghost voters
5 Alternative titles for the article:
1.Layers of Lies: The Matryoshka Network Targets Moldova
2.Fake News Blitz Against Maia Sandu
3.Russia’s Shadow Games Ahead of the EU-Moldova Summit
4.The Disinformation Dolls of the Kremlin
5.Bots, Lies, and Summits: Moldova in the Crosshairs
How to tell the story in one image (5 ideas – no indication of style):
1.A Matryoshka doll opening with fake media logos and headlines hidden inside.
2.Maia Sandu and Kaja Kallas surrounded by swarms of faceless bots.
3.A ballot box overflowing with shadowy “ghost voters.”
4.The Kremlin painting Matryoshka dolls to look like trusted Western media.
5.The Moldovan flag shielded against a storm of false headlines.

7.

Article 2 Analysis
Title:
The Kremlin’s self-fulfilling curse
The message of the article in one line:
Russia’s lies about Western aggression fuel its own imperialism, forcing NATO and the
EU to strengthen defence and making its propaganda a reality.
Who is mentioned in the article:
•The Kremlin / Russia
•NATO
•European Council
•EU leaders
•Kaja Kallas
•Putin
Countries mentioned in the article:
•Russia
•Ukraine
•European Union
•Moldova
•France & Romania
•Belarus, Syria, North Korea
Symbols and metaphors used in the article:
•Snake eating its tail
•Mirror
•Storm clouds
•Scales
•Propaganda tools
5 Alternative titles for the article:
1.Russia’s Propaganda Loop: Lies That Feed Themselves
2.The Aggression Mirror: Kremlin’s Projection of War
3.When Disinformation Becomes Destiny
4.NATO, the EU, and the Curse of Russian Narratives
5.From Lies to Reality: Russia’s Dangerous Cycle
How to tell the story in one image (5 ideas – no indication of style):
1.A snake devouring its own tail made of propaganda headlines.
2.The Kremlin staring into a mirror that reflects NATO soldiers.
3.A balance scale with lies and fake headlines on one side and facts on the other.
4.Storm clouds looming over Europe while protective shields block them.
5.Putin speaking at a forum while propaganda smoke rises into warlike shapes.

8.

STYLES

9. COLLAGE

Telling a story through the interaction of elements
Infographic approach

10.

11. PRESS

Simplified evocation
Monocolour background
or: Use of patterns (see second slide)

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13.

14. OUTLINE

Simple
More informative
Based on an idea

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16. STYLISH&YOUNG

STYLISH&YOUNG
'Younger’
Can be outline

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18. OTHER STYLES + THINGS TO CONSIDER?

Visual treatment as style