Rwanda_Ecommerce_Pitch_Presentation

1.

National E-Commerce
Marketplace for Rwanda
Proposal Overview – September 2025

2.

Vision
Position Rwanda as a leading hub for digital trade in Africa by creating a national e-comm

3.

Key Features
Modern, user-friendly interface for citizens and businesses
Group-buying option (inspired by Pinduoduo, China)
Integration with existing Rwandan platforms
Logistics via Tanzanian ports with Kenya/Uganda as alternatives

4.

Strategic Benefits
Job creation and digital economy growth
Affordable access to goods through group-buying
Stronger regional trade integration
Positioning Rwanda as a continental leader in e-commerce

5.

Implementation Approach
Phase 1: Platform development (initially modest cost, developer-led)
Phase 2: Pilot with local businesses and citizens
Phase 3: Scale-up with logistics optimization and regional expansion

6.

Next Steps
Discussion with Ministry to align priorities
Refinement of business and financial model
Partnership exploration (government, private, investors)