bag store

1. Bag store aura

2. aura

Aura offers a direct – to – consumer line of
Premium bags designed for the conscious
Modern individual
Modular by design; lnterchangeable straps,
panels,and organizers to adapt to any occasion
Built to last; premium, certified sustainable
materials (e, g , recycled ocean-bound plastic,vegan
leather alternatives)
Tech-lntegrated; dedicated,padded compartments
for laptops, tabets,and easy-access cable ports
Ethicall crafted; produced in certified facilities
ensuring fair wages and safe working conditions

3. Target audience

• Women aged 1845.
• Income; average to above
average. wiling to pay
quality,science,and results

4.

Objective; the average and aboveaverage income is ready to pay for
quality, science, and results. The goal
is to create a buzz and form a
community of early followers.
Collaborations; with renowned French
and Italian modeling agencies
Limited pre-order; will be featured in
the first 1,000 bags, with a special
emerald brooch creating an exclusive
effect.
Position; recognized by renowned
seamstresses as the most durable
material developed in a laboratory

5. Start-up capital; 10,500,000 rubles.

40%- Collaboration
with experts and
content marketing.
40%- Targeted
abvertising and work
with bloggers.
20%- Packaging and
merch.

6.

Aura is a
wonderful
store of
original bags,
Renowned
worldwide.
Location;
Moscow

7. Thank you!

For your attention