Partnership-proposal

1.

3rd Spring Festival
Maslenitsa 2026
PARTNERSHIP
PROPOSAL
Feb 5-7, 2026
Al Mouj Muscat

2.

Highlights of 2025
ORGANISED BY
SUPPORTED BY
UNDER THE PATRONAGE OF
20,000+
50+
55M+
VISITORS IN 2025
PARTNERS & SPONSORS (2025)
TOTAL MEDIA REACH (2025)

3.

Highlights of 2025

4.

The Core - Strategic Partnership
Opportunity
1. Access to a Massive
Audience
30,000+ visitors - Omani &
expat families, Al Mouj
community, UAE visitors
Mass marketing campaign
(55M+ reach in 2025)
Recognized by Al Mouj
management as the best
event hosted
2. Community &
Business Integration
3. Exclusive Access
& Tailored Activations
Lead an exhibition hub of 50+
Omani and international SMEs
Activate your brand within
dedicated zones: culture,
gastronomy, business, family,
sustainability, teens, kids &
more
Network with government,
business leaders &
influencers
Create unique brand
experiences across
dedicated zones and weeklong pre-event activities
Live your CSR values through
our charities & eco-initiatives
platform

5.

The Core - Strategic Partnership
Opportunity
RHO LOGO
Partner of the Federal Agency for Cultural and Humanitarian Exchange of the
MFA of Russia (Rossotrudnichestvo).
Endorsed by:
- Embassy of Russia in Oman
- Board of Russian Compatriots in Oman
Represents Opora in Oman - association of 450,000 businesses in Russia

6.

Target audience
Omani families
Expatriate families
Omani SMEs & businesses in hospitality, food, culture & more
Omani CSR & charities institutions

7.

Event supported by
Ministry of Heritage and Tourism (partnership process) - supported in 2025
Ministry of Culture… (partnership process)
Ministry of Commerce … (partnership process)
Embassy of Russia in Oman (partnership process)
The city of Moscow (partnership process)
The city of St Petersburg (partnership process) - supported previous events
Federal Agency for Cultural and Humanitarian Exchange of the MFA of Russia
Opora (association of 450,000 small entrepreneurs in Russia)
EZHF - Women's Forum, a major platform in women's empowerment, business, and
social impact; chaired by the highest-ranking woman in Russia

8.

Key Points
Massive audience & reach: a key international cultural event expecting 30,000+ visitors,
amplified by a mass marketing campaign with a 55M+ reach
Proven social impact: featuring a dedicated CSR platform for charities and eco-initiatives
Driving local economy: boost & vital exposure for Omani SMEs and businesses

9.

Involving
Riyada - SMEs association
Made in Oman
Handicraft House (Oman)
The National Museum
ROH (Royal Opera House)
Governorates of Oman
OCCI - Chambers of Commerce & Industry
Omani-Russian Businessmen Council
Women associations
Omani educational institutions

10.

Partnership proposals
……………………… Sponsor – availability TBC
exclusive …
Strategic partnership level
Benefits:
Strategic Co-partnership Positioning - I WOULDNT WRITE THIS UNTIL MEETING AL MOUJ
MANAGEMENT
Ultimate Brand Dominance & Top-of-mind Awareness
High-impact Investment
Market Leadership
Unrivaled Access for Relationship Building
Investment: 20,000 OMR
• Exclusive naming rights - - I WOULDNT WRITE THIS UNTIL MEETING AL MOUJ MANAGEMENT
• Main stage branding
• VIP Majlis branding
• Prime activation zone
• Opening speech opportunity
• Press & media spotlight
• 100 VIP invitations

11.

Partnership
proposals

12.

Strategic partnership level
……………………… Sponsor – availability TBC
exclusive …
Benefits:
Strategic Co-partnership Positioning - I WOULDNT WRITE THIS UNTIL MEETING AL MOUJ
MANAGEMENT
Ultimate Brand Dominance & Top-of-mind Awareness
High-impact Investment
Market Leadership
Unrivaled Access for Relationship Building
Investment: 20,000 OMR
• Exclusive naming rights - - I WOULDNT WRITE THIS UNTIL MEETING AL MOUJ MANAGEMENT
• Main stage branding
• VIP Majlis branding
• Prime activation zone
• Opening speech opportunity
• Press & media spotlight
• 100 VIP invitations

13.

Platinum Partner
Top-tier partnership level
Benefits:
Top Level Positioning
High-impact Investment
Market Leadership
Maximum Brand Exposure
Exclusive Access & Networking Opportunities
Investment: 10,000 OMR
• Prime high-footfall activation zone
• Exclusive zone sponsorship (Kids/Teens/Snow/Market/CSR)
• 50 VIP invitations
• Strong branding: main stage, press wall, maps
• Media and social media coverage
• Speaking opportunity in B2B zone

14.

Gold Partner
Major high-value sponsorship tier
Strong ROI Balance
Clear Market Presence
Targeted Audience Access
Foundation for Growth
Investment: 8,000 OMR
• High-traffic booth
• Option for sponsor activation (add-on)
• 20 VIP invitations
• Logo in digital & print
• Social mentions
• B2B networking access

15.

Category Sponsorship
& Upsell Options
Competitive Exclusion & Category Ownership
Highly Relevant & Targeted Audience Engagement
Natural and Integrated Brand Activation
Sharp Alignment with Business Function

16.

Category Partnerships
Official Opening VIP Night Partner – 15,000 OMR
Official Stage Performance Partner - 10,000 OMR
Official F&B Partner – 10,000 OMR
Official Water & Beverage Partner – 8,000 OMR
Official Education & Travel Partner – 7,000 OMR
Official Networking VIP Majlis Partner - 7,000 OMR
Extra Branded Video Spots – 1,500 OMR
Influencer Activations – Per brief
CONTACT INFORMATION
Supports OV 2040 by promoting cultural exchange, sustainability, and tourism growth
Oman's heritage
Community involvement
Eco-friendly practices
Local food options
Workshops on sustainability
Attracting international visitors
Fostering mutual respect

17.

Sponsor
visibility

18.

Sponsor visibility
Pre-event
Media exposure: print, radio, banner campaigns, homepage takeover
Branding: "Brought to you by" logo, event collateral, media plan
Media & outdoor: press releases, media coverage, outdoor screens
Event-day
On-site branding: logo on materials, video on outdoor screens
Managed space, promotional material distribution
Social media coverage by partners
Interactive activations: VR/AR showcases, workshops, demos
VIP engagement: VIP Majlis access, introductions to officials/influencers
Post-event
Post-event media coverage, video, YouTube & social media
Additional exposure: photos, workshops, 360 photo-video booth, charging stations

19.

Sponsor Packages: PLATINUM
Pre-event:
Times of Oman: Insta 2 posts, 1 story & 2 FB posts
Times of Oman 2 Eshhar posts on WhatsApp (200K+ subscribers)
Virgin & Merge Radio adverts (15 sec.) mentioning headline sponsor
“In association with” lock-in logo
Outdoor screens 3 weeks
Logo on all event collateral + media plan
English and Arabic banner campaign – on websites (100,000 impressions on Times of Oman, Shabiba, Virgin, Merge)
Times of Oman homepage takeover (1 day)
Full-page ads in Times of Oman
Price: OMR 15,000
During Event (30,000 expected attendees):
Dedicated booth
TVC on 2 All Mouj outdoor screens
Logo on all branding at the event, incl. photo backdrop, boards, outdoor banners, workshops, etc.
Acknowledged on stage
Logo on photos
360 photo booth branding
Opportunity to distribute gifts/promo materials
VIP engagement: VIP Majlis access, introductions to officials/influencers
Post-event:
Media coverage
Post-event video focused on sponsor
Comprehensive post-event report
Listed in post-event coverage across YouTube and social media, photo gallery in Times of Oman

20.

Sponsor Packages: GOLD
Pre-event:
Times of Oman: Insta 1 post, 1 story & 2 FB posts
Times of Oman 1 Eshhar post
Logo on major event collateral + media plan
English and Arabic banner campaign – on websites (50,000 impressions on Times of Oman and Shabiba)
Half-page ad in Times of Oman
Price: OMR 10,000
During Event (30,000 expected attendees):
Dedicated booth
TVC on 2 All Mouj outdoor screens
Logo on major event branding, incl. photo backdrop, boards, outdoor banners, workshops, etc.
Mention on stage
Opportunity to distribute gifts/promo materials
Post-event:
Post-event video
Comprehensive post-event report
Listed in post-event coverage across YouTube and social media, photo gallery in Times of Oman

21.

Sponsor Packages: SILVER
Pre-event:
Times of Oman: Insta 1 post & 1 FB post
Logo on event collateral, plus inclusion in the event media plan
During Event (30,000 expected attendees):
Dedicated booth
Logo on event branding, incl. photo backdrop, boards, outdoor banners, workshops, etc.
Opportunity to distribute gifts/promo materials
Post-event:
Comprehensive post-event report
Price: OMR 5,000