Business Planning for History-Related Projects. Product or Service

1. Business Planning for History-Related Projects

Fomina Yulia,
PhD in Economics, Associate professor,
Department of Economics
F. M. Dostoyevsky State University, Omsk
Business Planning
for History-Related
Projects
Product or Service
Omsk, 2017
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2. Table of contents

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Executive Summary ………………………………………...
Background and History ……………………………………..
Product or Service …………………………………………..
Market Analyses …………………………………………….
Marketing and Sales ………………………………………...
Management and Organization ……………………………..
Manufacturing Process ……………………………………...
Implementation Plan ………………………………………...
Risk assessment ……………………………………………..
Financials …………………………………………………...
Appendices …………………………………………………
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3. III. Products and Services

• identify and describe the nature of the
products or services you provide
• indicate future products or services and when
you expect to introduce them
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4. 1. Product description

• What are your products or services? How are
they related to your mission?
• What are the main features of your product or
service?
• What benefits does your product or service
provide to your customers?
• Why did you develop this product or service?

5. The Film Foundation

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EY tip: Distinguish your product or service via a
tabular comparison with competitors, by key
market factors, such as price, delivery time,
quality, payback period, etc. Try to illustrate
your ideas through diagrams as well as words

7. 2. Presenting your product or service

• Add photo or picture of your product or
service.

8. 3. Product technology

• Have you completed the research &
development (R&D) of your product?
• When will your product be ready to sell?
What are costs to complete the development
of the current product?
• How is your product or service produced and
delivered?
• Describe your technology. How does it differ
from existing technologies?

9. 4. Product evolution

• Where will the product or service lead the
company?
• Are you capable of monitoring the need for
product improvements?
• May new products or services evolve from
your technology? What products and
services?

10. 5. Intellectual proprietary aspects

• Is your product or technology capable of being
patented, or can it be protected by copyright?
If not, how do you plan to ensure the secrecy
of your product or service?
• Do you have any intellectual property?
• Is your product or product name registered
with appropriate governmental bodies?

11. Video Startup Business Plan - Product or Service Description Section

• https://www.youtube.com/watch?v=JHrxPmTJt4

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Thank you for attention!
E-mail: [email protected]
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