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Good presentation structure
1.
Good presentation structure• Introductory part
– Tell about the product
– Target audience
• Main audience (adverticing)
• Related audience
• More about the product – specifics
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What kind of problems does it solves
How is it unique
Why should people buy it
Price
2.
Good presentation structure• Analysis stage
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SWOT
PEST
Competitor analysis
Location analysis
Etc.
CONCLUSIONS
• Marketing – how do we sell it.
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Advertising
PR
Logo
Packaging, etc
3.
Good presentation structure• Financials
– Estimated sales (profit)
– Estimated costs,
– Investment needed
• Conclusions