Company culture

1.

COMPANY CULTURE
ANNA GASPARYAN 11B

2.

COMPANY VALUES
• Stability
• - Social security of employees
• - Dynamics of the company's growth
• - Circle of regular customers

3.

COMPANY VALUES
• Professionalism
• - The desire and desire of the employee to
develop
• - Supporting the company by organizing training

4.

COMPANY VALUES
• Nepotism
• - Collective mutual support
• - Indifference
• - Working towards a common goal

5.

COMPANY VALUES
• Brand affiliation
• - Striving to match the brand level
• - Uniform corporate style "Mercedes-Benz"
• - The pleasure of working with Mercedes-Benz

6.

PRICE POLICY
• The Mercedes company has maintained a high
pricing policy for many years. Accordingly, the
buyer develops an attitude towards the brand as a
prestigious investment. The manufacturer's prices
are based on the high quality of the interior, engine
and other components.

7.

HISTORY
• In January 1886 Karl Benz filed a patent for a car with an
internal combustion engine. A year earlier, Gottlieb Daimler
created the first motorcycle with an internal combustion
engine. On this, Benz's friend did not stop and in 1886
surprised everyone with his new invention - a four-wheeled
car, while Benz himself created only a three-wheeled
vehicle. It was thanks to the creation of this machine that
Daimler surpassed his friend.

8.

CONCLUSION
• I sincerely admire Mercedes. The willpower of two talented
entrepreneurial engineeers has developed into the
international strongest player in the market.
• In my understanding, a brand always evokes impressions of
success, wealth, power and strength. Mercedes Benz is my
greatest dream. The long history that allowed the company
to go through even the most severe crises inspires me with
great respect.