Eniac_Vs_Magist1

1. Eniac Magist

Magist Does Not Meet Partnership
Criteria With Eniac
Eniac
Magist
- By Ajmal Behmanish & Anish Shenji

2.

This Analysis is Grounded On
Three Critical Aspects
1.Magist’s performance of tech products
2.Trends in customer purchasing behavior
3.Efficiency of delivery processes

3.

Tech Products: A Low Priority
For Magist Customers
Revenue(%)
Sales(%)
85,4
Non-Tech
14,6
Tech
0
20
87,5
Non-Tech
12,5
Tech
40
60
80
100
0
20
40
60
80
100

4.

Magist Is Unpopular In Terms
Of Premium/Innovation Tech
Products
94 %
Low-Cost TechProducts
17k
422
382
Low-Cost Tech Products
Medium Tech Products
Premium/Innovation
Products
Tech Products Sold

5.

There Is A Significant Gap
Between Eniac’s & Magist’s Avg
Sales Price
710
Magist has 6 times less
avg. sales than Eniac
111
Eniac
Magist
Avg. Sales Per Order

6.

Prolonged Delivery Durations,
With An Estimated Chance For
Delays In Arrival
Avg. Days
Delivery Delay
12.5
~10%

7.

Final Findings And Path Forward
Analysis:
• Magist shows weaker performance in selling premium technology products.
• There are extended delivery times, with a 10% chance of delays.
Recommendation:
• Magist does not meet our brand standards effectively.
• Consider other partnership options or strategies for successfully entering the tech
market.

8.

Thank you
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